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Sri Lanka to enhance tourism and cultural ties with Kerala

(UDHAYAM, KOCHI) – Sri Lanka’s Deputy Tourism Minister, Arundika Fernando, who is on a visit to the Indian state of Kerala, said the Sri Lankan Government is actively considering a tie-up with Kerala in the tourism sector.

The Deputy Minister pointed out that Colombo’s rise as a tourist hotspot did not take a toll on the tourism potential of India or Kerala, Express News Service reported.

He said both Kerala and Sri Lanka have several common features and Colombo is keen on cooperating with the state in the fields of tourism and cultural exchange.

“We discussed bilateral cooperation in the tourism sector during talks with New Delhi. But we are also looking for a tie-up with the other Indian states. Besides tourism, we are here to extend an invite to investors to set up businesses in other sectors in Sri Lanka,” Fernando was quoted as saying to the reporters.

Fernando said tourism is one of the major sources of revenue for Sri Lanka, with the tourism sector witnessing rapid growth. Currently, Sri Lanka’s annual revenue from the tourism sector is pegged at $3 billion and this is expected to jump up to $7 billion by 2020.

The Sri Lankan Government also has plans to increase the tourist footfall by 2020. “After the Eelam War with the Tamil Tiger rebels (LTTE), the tourism sector in Sri Lanka has witnessed rapid growth. The geographical features have ensured Lanka’s place as one of the most preferred tourist destinations,” he said.

Fernando denied Sri Lanka had emerged as a rival to India on the tourism front. He pointed out that People coming to Sri Lanka also prefer to visit India and Maldives.

“In fact, we are not promoting Sri Lanka tourism alone. We are promoting tourism of multiple nations and India has always been a key player in Sri Lanka’s development,” he said.

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